Top 5 Beauty Retail iOS Apps in the UK: Q3 2022 Performance

In Q3 2022, the top five beauty retail iOS apps in the United Kingdom showcased varying trends in weekly downloads and active users. Here’s a closer look at their performance, based on data from Sensor Tower.

Superdrug - Beauty and Health saw a notable increase in weekly downloads, peaking at around 16.7K in late July before experiencing slight fluctuations. The app's weekly active users followed a similar upward trend, reaching approximately 40.5K by the end of July and maintaining a relatively high level throughout the quarter.

LOOKFANTASTIC: Beauty & Makeup experienced varied weekly downloads, starting strong with 14.9K at the end of June, dipping mid-quarter, and then rising to about 11.3K by the end of September. Weekly active users showed a similar pattern, with a high of around 49.3K in late June and a gradual decline to 43.6K by the end of the quarter.

BEAUTY BAY had relatively stable weekly download numbers, around 3K throughout the quarter. Weekly active users remained consistent, hovering around 27K, with a slight dip to 24.1K in mid-September.

Cult Beauty: Beauty & Makeup showed fluctuations in weekly downloads, ranging from 1.5K to 4.8K. Its weekly active users peaked at 13.8K in mid-July and maintained a steady range of around 10.5K to 12.2K towards the end of the quarter.

Feelunique: Limitless Beauty had the lowest weekly downloads among the top five, averaging around 1K. However, its weekly active users remained stable throughout the quarter, consistently around 12.7K to 13.1K.

For more detailed insights and data on app performance, visit Sensor Tower.